Thrive Market is an online membership-based market that offers natural and organic products at affordable prices. It is aimed at facilitating healthy lifestyles while providing organic, non-GMO, and sustainable food options. Thrive Market is based in Los Angeles, California, and runs an online store as well as a mobile app for its customers.
Thrive Market was founded in 2014 by Gunnar Lovelace, Nick Green, Kate Mulling, and Sasha Siddhartha,
The company raised $111 million in funding by 2018 to expand its services, increase its product offerings, and support its non-profit foundation's programs.
In 2019, Thrive Market launched its Thrive Market Goods line with more than 400 products, including personal care, cleaning supplies, and dietary supplements.
During the COVID-19 pandemic, Thrive Market saw a surge in demand as people turned to online shopping for their healthy food needs.
One of the largest online retailers in the world, Amazon, provides natural and organic food products through their Prime Pantry, Amazon Fresh, and Whole Foods Market services.
Instacart is a grocery delivery and pick-up service that partners with a variety of retailers and chains, including Whole Foods, Wegmans, and Costco.
A smaller online store dedicated to organic and natural products, Thrive Organic, which is not to be confused with Thrive Market, offers grocery items, natural personal care products, and eco-friendly household cleaners.
Thrive Market offers a wide range of non-perishable pantry items, snacks, and cooking ingredients, in addition to fresh produce and meat from grass-fed and free-range animals.
Thrive Market Goods includes an array of natural and organic personal care products, such as skin-care products, soaps, deodorants, and hair-care products.
Thrive Market sells eco-friendly and natural cleaning supplies, as well as household items like reusable food storage bags and water bottles.
Thrive Market membership costs $59.95 per year, however, this fee can be recouped through savings on cheaper prices backed by the membership model.
Thrive Market has a no-questions-asked return policy. Members must report any issue within seven days of delivery, and Thrive Market will provide a refund or exchange the product.
Thrive Market keeps prices low by avoiding retail mark-ups and using data-driven inventory management and direct sourcing wherever possible. Additionally, Thrive Market's membership model allows them to meet the demand from a loyal customer base with repeat orders for goods.
Thrive Market orders typically arrive within two to three days of purchase, but exact delivery dates depend on the shipping carrier's availability and the customer's location.
Thrive Market only ships within the United States, with the exclusion of Hawaii and Alaska, to comply with shipping requirements and regulations.