Natura is a Brazilian personal care products company founded in 1969. The company is known for its ethical and sustainable business practices, using natural ingredients in their products while protecting and preserving the environment.
Founded in 1969 by Luiz Seabra in Su00e3o Paulo, Brazil.
Started as a small cosmetics shop selling Brazilian-made products.
In 1983, Natura introduced its first brand, Ekos, using natural ingredients from the Amazon.
In 2004, Natura became a publicly traded company.
In 2012, Natura reached a milestone of being the largest public B Corp company in the world.
In 2019, Natura acquired The Body Shop making it one of the largest beauty companies in the world.
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An eco-friendly line of personal care and beauty products made with natural ingredients sourced from the Amazon rainforest.
A high-performance skincare line designed to address the signs of aging with a focus on natural and sustainable ingredients.
A line of baby care products formulated to nourish and protect delicate skin with gentle, natural ingredients.
A line of premium makeup products made with high-quality, sustainable ingredients and designed to celebrate individual beauty.
Yes, Natura is a cruelty-free brand and does not test on animals.
Natura products can be purchased online or through independent consultants in select countries.
Natura believes in ethical and sustainable business practices, using natural ingredients in their products while protecting and preserving the environment.
B Corp certification is a third-party certification that recognizes companies for meeting rigorous standards of social and environmental performance, accountability, and transparency. It is important for Natura as it aligns with their philosophy and commitment to ethical and sustainable business practices.
Some popular Natura products include Ekos Moisturizing Body Lotion, Chronos Deep Nourishing Hair Mask, Mamu00e3e e Bebu00ea Gentle Shampoo, and Una Matte Lipstick.