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278295946
Restaurant Success by the Numbers, Second Edition: A Money-Guy's Guide to Opening the Next New Hot Spot
Item #:
278295946
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What Stands Out
Financial Clarity
Written for aspiring restaurateurs, this practical guide puts the numbers behind a new restaurant into focus, helping readers think through costs, revenue, and financial decisions before committing to an ambitious opening.
Launch Planning
Rather than treating a hot spot as only a creative concept, the book emphasizes the business planning needed to turn an idea into a viable operation, supporting more informed preparation for prospective owners.
Money Focus
As a second edition of a money-focused restaurant guide, it offers an accessible starting point for evaluating the financial realities of opening, giving future operators a more grounded perspective on pursuing their next neighborhood destination.
Product Details
- This one-stop guide to opening a restaurant from an accountant-turned-restaurateur shows aspiring proprietors how to succeed in the crucial first year and beyond.Ninety percent of all restaurants fail, and those that succeed happened upon that mysterious X factor, right? Wrong! A man of many hats—money-guy, restaurant owner, and restaurant consultant—Roger Fields shows how a restaurant can survive its first year and keep diners coming back for years. Featuring real-life start-up stories (including many of the author’s own), this comprehensive how-to walks readers through the logistics of opening a restaurant: concept, location, menu, ambiance, staff, and, most important, profit. Updated to address current trends such as food trucks and to tackle online opportunities (and pitfalls!) including Groupon, Yelp, and Twitter, Restaurant Success by the Numbers remains a critical resource for navigating the food industry. Opening a restaurant isn’t easy, but this realistic dreamer’s guide helps set the table for lasting success.
| Publisher | Clarkson Potter/Ten Speed |
| Publication date | 15 July 2014 |
| Edition | Revised |
| Language | English |
| Print length | 320 pages |
| ISBN-10 | 9781607745587 |
| ISBN-13 | 978-1607745587 |
| Item weight | 386 g |
| Dimensions | 15.4 x 2.1 x 23.4 cm |
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Paperback Entrepreneurship Editorial Review
Restaurant Success by the Numbers Second Edition: A Money-Guys Guide to Opening the Next New Hot Spot offers a comprehensive approach to the financial and operational aspects of starting a restaurant. With a focus on practical insights, this book, published by Clarkson Potter/Ten Speed, spans 320 pages and provides valuable guidance tailored for aspiring restaurateurs. The revised edition includes updated strategies and real-world examples, making it not just a guide but a resource for navigating the competitive restaurant industry. Its approachable language ensures that complex financial concepts are easy to grasp, equipping readers with the knowledge necessary to succeed.
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Pros
- Comprehensive guide to restaurant finances
- Updated strategies for aspiring restaurateurs
- Real-world examples enhance understanding
- Easy-to-grasp financial concepts
- Well-structured and engaging content
Cons
- Might not dive deeply into advanced topics
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