Item #:
206314985
Tüketim Toplumu: Söylenceleri Yapıları
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Item #:
206314985
USD 13
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In a consumer society, the act of consuming becomes a necessity, transforming individual freedom into a means of societal distinction and alienation.
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What Stands Out
Insightful Analysis
Offers a deep dive into the narratives and structures of consumer society, appealing to readers seeking a critical understanding of modern consumption trends.
Academic Credibility
Authored by respected scholars, this title stands out with rigorous research and analysis, providing valuable insights for students and educators alike.
Engaging Format
Presented in a user-friendly, paper-back format, this book ensures accessibility, making it easy for readers to absorb complex theories without overwhelming jargon.
Product Details
- Çağımızın önemli filozoflarından Baudrillard bu kitabında, çarpık tüketim anlayışını ele alıyor. Gerçek ihtiyaçlar ile sahte ihtiyaçlar arasındaki ayrımın ortadan kalktığı tüketim toplumunda birey tüketim mallarını satın almanın ve bunları sergilemenin toplumsal bir ayrıcalık ve prestij getirdiğine inanır. Böylece genel bir toplumsal farklılaşma mantığı ortaya çıkar. İhtiyaç artık bir nesneye duyulan ihtiyaçtan çok, bir farklılaşma ihtiyacıdır. Tüketici tek tek nesnelere değil, mal ve hizmetler sistemini bütünüyle satın almaya yönlendirilir; bu süreçte bir yandan kendini toplumsal olarak diğerlerinden ayırt ettiğine inanırken, bir yandan da tüketim toplumuyla bütünleşir. Dolayısıyla tüketmek birey için bir zorunluğa dönüşür. Bu anlamda tüketim bireyin özgür bir etkinliği değildir. Sonunda bu yabancılaşma o kadar kapsayıcı olur ki, tüketim toplumunun yapısı haline gelir. İşte bu kuramsal tabanda, günlük alışverişten lüks tüketime, beden bakımından cinselliğe, reklamdan Pop Art’a ve bireylerin dinlenme biçimlerine kadar tüm yönleriyle tüketim toplumunu çözümlüyor Baudrillard. Bu aşırı emek ve tüketim baskısına muhalefetin beklenmedik biçimlerde, örneğin kronik yorgunluk ya da irrasyonel şiddet olarak ortaya çıktığını ve bu muhalefetin öngörülemeyecek yepyeni biçimler bulacağını da ekliyor.Ürünün baskısı görseldeki ile farklılık gösterebilir. Daha fazla göster
| Yayıncı | Ayrıntı Yayınları |
| Yayınlanma Tarihi | 1 Ocak 2002 |
| Baskı | 22. |
| Dil | Türkçe |
| Baskı Uzunluğu | 272 sayfa |
| ISBN-10 | 975539141X |
| ISBN-13 | 978-9755391410 |
| Okuma yaşı | 3 yaş ve üzeri |
| Boyutlar | 1 x 13.5 x 19.5 cm |
Who Should Buy?
-
Social Science Students
Students studying sociology or consumer behavior will find valuable insights and theories relevant to their curriculum.
-
Cultural Critics
Critics looking to understand consumer culture's impact on society will benefit from the book's analytical perspectives.
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Market Researchers
Professionals involved in market research can gain an understanding of consumer narratives and societal structures essential for analysis.
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Casual Readers
Individuals seeking light or entertaining literature may find the book's themes and style dense and heavy.
Product Description
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Customer Questions & Answers
-
Question:
What is the main theme of the book?
Answer: The main theme revolves around the distorted understanding of consumption needs in society. -
Question:
How does Baudrillard view the act of consumption?
Answer: He views it as a necessity that leads to societal distinction and individual alienation. -
Question:
What broader issues does the book address?
Answer: It addresses the implications of consumerism on identity, social behavior, and modern societal challenges.
Jean Baudrillard , Ferda Keskin (Çevirmen) Editorial Review
Tüketim Toplumu: Söylenceleri Yapıları is a compelling exploration of consumer culture, published by Ayrıntı Yayınları, and features 272 pages of insightful content. This book is suitable for readers aged 3 and above and has been in circulation since its release on January 1, 2002. The Turkish language book, with an ISBN-13 of 978-9755391410, underscores relevant themes through accessible narratives. Readers appreciate its engaging writing style and the depth of analysis on societal influences surrounding consumption, making it a noteworthy addition to anyone's reading list.
Customer Reviews & Ratings
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Pros
- Engaging exploration of consumer culture
- Well-structured and easy to read
- Suitable for young readers and above
- Insightful analysis of societal themes
- Published by a reputable publisher
Cons
- May not appeal to all age groups
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Features & Benefits
- Explores the distortion of consumer needs in modern society.
- Differentiates between true needs and false needs.
- Highlights consumption as a societal privilege and prestige.
- Describes the shift from simple object needs to complex differentiation needs.
- Analyzes the role of consumption in individual alienation and identity.
- Offers insights on the outcomes of excessive consumption pressures.
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